“A highly skilled usability tester who can build great trust with our stakeholders. Her constant user testing approach helped us quickly identify design issues upfront. She explains things well. Excellent focus on the problem area. Came in at a difficult point and quickly established what needed to happen. Gives us great insights into the real world of our users. Great to have a proactive and responsive user testing guru on our team! We love her insight.”
Ruth Rowland – Product Owner at BioMedCentral.com
“Louise facilitated our workshops and put together the new business content model that the developers were able to translate into the technical one. She was incredibly patient and calm when working with some strong, passionate people.”
Marianna Satanas – Head of Ecommerce at MR PORTER
“She has amazing initiative and always went above and beyond what was asked of her. She is also a delightful person to work with. Her deliverables, the quality of her work and her lovely personality make her a great asset to any organization or any project she contributes to. Louise demonstrated deep knowledge and expertise of both user experience and content management. ”
Amy Derosier – Head of IA at Net-a-porter Group Ltd
“Louise helped us improve e-commerce design patterns and increase traffic by 95% within a short space of time. She also helped up plan strategic partnerships which allowed us to rapidly increase our newsletter sign-ups. The insight gained from her customer interviews, allowed us to target our customers and plan a content strategy that works. It was mind-blowing what she showed us!”
Jenny Barrett – Founder of SuperNatural Organic Cotton Kids & Baby Clothing
“Louise helped us gain deep insight into our readers needs, define our content strategy and dramatically increased our members email list. She helped us migrate our business from one service provider to another and set up an automated lead generation system that works even whilst we are asleep!”
Al Ferguson – Founder of The Dad Network
“Louise completed a full discovery report which allowed us to strategically plan our content and target new customers in ways we had never thought about before, including how to leverage content and set up newsletter automation to drive sales.”
Lena & Hani – Founders of Hoola – D Plus Sized Luxury Swimwear
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View my UX Portfolio [password on request]
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Senior UX Researcher & Content Strategy for SuperNaturalKidsClothing.co.uk 2014
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